Notoriot
Home page hero copy.
Tagline.
Notoriot is a Boston-based event production company, working with the biggest names in sports and entertainment. I collaborated with the team at A Good Pear to create a verbal identity, tagline, and website copy that reflected the brand’s vibrancy and get-it-done attitude.
Website copywriting.
Notoriot was evolving from a one-man consultancy to a growing company. They were already creating events with global reach (traveling the world on Air Force One with President Biden, organizing F1 events, and traveling with musician Noah Kahan), but they needed a defined brand to continue to scale. In partnership with A Good Pear, I created a verbal identity, a set of editorial guidelines, a tagline, and website copy that articulated Notoriot’s key differentiators.
Website submission form and tagline banner.